Wednesday, November 11, 2020

Rite Aid leans on pharmacists in rebranding effort

Retail Dive
Rite Aid on Monday unveiled a rebranding that includes a new logo, holistic health focus and website revamp, along with a store concept in pilot mode. The logo replaces blue and red chevron color blocks with blue and green, including a graphic of a mortar and pestle with an herbal sprig. . . . more