As more than 100 retailers close up shop temporarily or reduce hours as part of the effort to slow the COVID-19 epidemic, GNC is keeping its doors open, including in areas with restrictions on resident movement and on which businesses can open their doors.
The vitamin and supplement retailer has instructed its employees to stay open and inform authorities that they are an "essential" business, as a retailer of food and beverages, under Department of Homeland Security guidelines, according to an internal letter from GNC general counsel Susan Canning obtained by Retail Dive. . . . more