Chain Store Age
After a dismal set of results from many clothing retailers over the holiday period, some may be wondering whether consumers were buying much apparel at all. TJX has answered that question with its strong results: Shoppers were out buying, but they were doing so in off-price rather than in mainstream retail.
Admittedly, TJX’s strong sales uplift of 9.7% comes off the back of a weaker result last year, but it is nonetheless impressive and demonstrates that the company remains a destination for apparel and homewares across many consumer segments. Indeed, our data show that over the holiday period, TJX was firmly in tune with the shopper mindset which was demanding value for money, interesting assortments, and quick inexpensive fashion fixes.. . . more