Friday, January 31, 2020

Amazon’s next grocery moves will be data-driven

Supermarket News
“We anticipate that Amazon will focus on three areas to help strengthen its grocery business over the next year or two,” Bill Bishop, chief architect at Brick Meets Click, said in a statement.

Those strategies, he said, include aggressive customer acquisition by leveraging the Prime customer benefits program to spur more upscale consumer purchases; strategically located physical retail outlets to better meet customers’ store-based grocery needs; and an optimized product mix that blends strong private labels and profitable advertised brands. . . . more