About 147.8 million people, up from 134.3 million last year, plan to take advantage of Super Saturday sales and extended store hours, according to the National Retail Federation’s new survey.
Since 2014, Black Friday has yielded its mantle as the busiest shopping day of the year to Super Saturday. RetailNext, which analyzes traffic and other metrics at brick and mortar stores says that based on historical data and current trends, Super Saturday will again have the highest tally of overall sales.. . . more