For the first time in its 81-year history, REI Co-op will open four new stores in a single day on November 15, bringing quality outdoor gear, experiences and expertise to Farmington, UT; Huntsville, AL; Oklahoma City and Williston, VT. By the end of the year, REI will have opened a total of eight new stores, relocated two existing stores to larger locations, and opened three new boathouses in 2019.
In addition to continuing to expand its brick-and-mortar locations, this year REI also grew its rental and used gear business and debuted a new in-store experience in North Conway, New Hampshire that combines retail, experiences and rentals. Over the last five years, REI has seen more than 27 percent growth in membership and 25 percent growth in revenue – much of that growth continuing to come from brick and mortar retail.. . . more