Thursday, October 17, 2019

Walmart relaunches online toy 'lab'

Retail Dive
Walmart is reviving its online venue that lets kids take a closer look at popular toys ahead of the 2019 holiday season.

The retailer partnered with interactive entertainment company Eko to launch the site, dubbed Walmart Toys Lab. The two companies formed a joint venture last year to create interactive programming, and originally launched the toy lab last holiday season. . . . more