Tuesday, October 22, 2019

CVS expands Glamsquad beauty partnership to 50 stores

Retail Dive
CVS on Tuesday announced that its BeautyIRL concept will be expanding to nearly 50 stores by the end of the year. The concept, which features beauty services by Glamsquad, has been piloted at four stores since last year and will launch in "key markets," including New York City, Los Angeles, Miami and Boston, according to a press release. As a result of the partnership, CVS also snagged an exclusive on GSQ by Glamsquad, a line of private label beauty products from the startup, which will be sold in those stores.. . . more