Though a small slice of total food retail sales and shopping occasions, the online channel is steadily garnering more grocery dollars as more consumers opt to make purchases digitally and delivery/pickup services become more widely available, new research shows.
At the same time, however, grocery retailers are still working out the profitability equation and operational issues in online grocery fulfillment, as well as trying to rationalize the technology investment, studies revealed. Some retailers, too, have proved more adept than others in e-commerce execution.. . . more