Chain Store Age
Despite the changing grocery landscape and the growing availability of shopper-friendly technology, moms are still shopping brick-and-mortar retail.
That’s according to a new survey Valassis, whose finding revealed that 52% of moms do most or all of their shopping in-store, compared to 27% of dads. For household items, 50% of moms demonstrate this same behavior, versus 24% of dads.. . . more