As David’s Bridal was toppling toward Chapter 11 bankruptcy in 2018, the nation's largest wedding retailer took careful steps to show it was not leaving couples at the altar.
The company made sure customers knew it wasn’t planning to close stores or cancel orders, unlike Alfred Angelo Bridal, whose 2017 bankruptcy culminated in a chaotic liquidation that temporarily left many brides-to-be without dresses.
David’s Bridal succeeded in using bankruptcy to slash burdensome debt it had acquired through a private-equity buyout years ago. The chain emerged from bankruptcy with more sustainable finances on Jan. 18.. . . more