Wednesday, January 30, 2019

Tom's Urban is Out to Reimagine the Eatertainment Segment

FSR Magazine
The term “eatertainment,” often conjures up images of arcades, bowling alleys, bocce courts, and golf clubs. But Tom’s Urban views the experiential-dining experience through a different lens. In an industry where many bar and grill chains can’t get the TVs off the walls fast enough, Tom’s Urban is taking the reverse course: Give guests “screen play” they can’t ignore.

Currently, the locations are at L.A. Live; Mohegan Sun in Connecticut; Ilani Casino in Washington; Las Vegas, and the Denver airport spot. . . . more