New York Post
Former executives at Toys ‘R’ Us — which liquidated all of its US stores last year — began actively reaching out to toy manufacturers this week to discuss a comeback plan for the brand, The Post has learned.
According to an email obtained by The Post, a new firm called Tru Kids Inc. was launched on Sunday, armed with the ownership rights to the Toys ‘R’ Us and Babies ‘R’ Us trademarks, as well as the company’s Geoffrey the Giraffe mascot.. . . more