Chain Store Age
Shoppers continue to score traditional supermarkets high in quality and store cleanliness and selection, but deep-discounter Aldi is a growing threat.
That’s according to a study by the Retail FeedBack Group, which found that traditional supermarkets continue to maintain the strongest overall satisfaction score (4.31 on a five-point scale) when compared to Aldi (4.27) and Walmart (3.93). Supermarkets also have the highest scores in quality and variety.. . . more