Wednesday, October 31, 2018

Four trends shaping the holiday season

Chain Store Age
Retailers will seek to cap a strong year this holiday season by doubling down on strategies to draw online shoppers into stores, reward their loyalty in new ways, and ensure that toys are available at every turn.

That’s how CBRE sees the upcoming season unfolding in its annual “Holiday Retail Trends Guide.” The report found a common theme connecting several of retailers’ strategies for the holiday period: Enhanced capabilities to seamlessly cater to shoppers in stores, online and on their mobile devices.. . . more