Wednesday, August 8, 2018

Denny's Shifts Course as Value Wars Heat Up

FSR Magazine
Since 2009, Denny’s has opened more than 500 restaurants, which represents about 30 percent of its entire system and is one of the more impressive growth charts in casual dining. Following its second-quarter review July 30, the brand revised its outlook for fiscal 2018 for total operating revenue to $626–$634 million from $634–$642 million. A slowdown in net restaurant growth being the main culprit.

Denny’s said it now expects to open 35–45 restaurants this year, down from the 40–50 it forecasted earlier. And overall, Denny’s predicts to end 2018 with five–10 fewer units than it had to start the calendar.. . . more