The fourth-annual Amazon Prime Day is in the books and it is Amazon.com Inc.’s biggest sales event ever.
Amazon doesn’t disclose sales figures on Prime Day, but Internet Retailer estimates sales hit $4.19 billion globally this year during the 36-hour sale July 16-17, up nearly 74% from $2.41 billion during last year’s Prime Day (a 30-hour sales event July 11-12, 2017). Comparatively, in 2017 Amazon grew its overall Prime Day sales by 60% over the 24-hour Prime Day 2016 sales event.. . . more