Thursday, August 9, 2018

Amazon Prime Day 2018 analysis in 5 charts

Internet Retailer
The fourth-annual Amazon Prime Day is in the books and it is Inc.’s biggest sales event ever.

Amazon doesn’t disclose sales figures on Prime Day, but Internet Retailer estimates sales hit $4.19 billion globally this year during the 36-hour sale July 16-17, up nearly 74% from $2.41 billion during last year’s Prime Day (a 30-hour sales event July 11-12, 2017). Comparatively, in 2017 Amazon grew its overall Prime Day sales by 60% over the 24-hour Prime Day 2016 sales event.. . . more