Tuesday, June 12, 2018

The retail categories excelling at personalization are…

Chain Store Age
Consumers — especially Millennials — increasingly favor personalized products and experiences.

The top five retail categories that excel at offering personalized offerings are apparel and footwear, food and beverages, technology products, vacation and travel experiences, and household goods, according to “Made to Order: An analysis of U.S. consumers perceptions towards personalization,” a report from YouGov.. . . more