Wednesday, May 9, 2018

H&M tries new strategies to reverse sales slump

bizjournals.com
H&M has been losing ground to rivals such as Zara or online stores such as ASOS, per BI, which have cut down supply chain times to as little as a week and can roll out new styles quickly. As customers look to other retailers for the latest designs, discounted clearance sections have become a common feature of H&M stores.

H&M reported a 61 percent decrease in profits in the first quarter of 2018, per CNBC, and shares were down 6.4 percent to a 13-year low. The drop in same-store sales has lasted 10 straight quarters.  . . . more