Friday, May 4, 2018

Blue Apron is a lesson to meal kit companies that it's time to head to the grocery store

The old meal kit model is dead, and Blue Apron is proof that meal delivery companies need more than just an online presence to survive.

Blue Apron has struggled to hold onto customers amid growing competition and distribution issues. While it was able to grow subscribers by 5 percent from last quarter, the number of customers buying from the brand is down 24 percent from the prior year. . . . more