Friday, April 13, 2018

Starbucks downgraded on concerns about craft coffee competition, customer loyalty

Customers in a Starbucks coffee shop.Craft coffee competition and questionable customer loyalty are likely to hamper Starbucks sales over the next two years, according to one Wall Street analyst.

"We find competitive growth critical to monitor, as we believe this is largely responsible for Starbucks' deteriorating beverage same-store sales," wrote Cowen analyst Andrew Charles, who downgraded the coffee company to market perform from outperform on Friday.. . . more

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