Chain Store Age
Not all Millennials think of the enclosed mall as a relic of their parents’ generation. In fact, 60 million of them don’t.
That’s how many of that coming-of-age generation visited malls in
from last November through February, according to a consumer poll
conducted by Opinion Research for the International Council of Shopping
Centers. That’s more than a third of the total of 165 million Americans
who did so in that time period.. . . more