The price war in the American grocery aisle is getting more intense. And believe it or not, the reason isn’t Amazon.com Inc.
Amazon’s debut as a brick-and-mortar grocery chain last year sent tremors through the supermarket industry, with Kroger Co.
and other established players losing billions in market value. But with
its plans for Whole Foods developing slowly, Amazon is looking like
less of a short-term threat.
now, Aldi and Lidl -- two no-frills German discounters that are
expanding quickly in the U.S. -- are putting more pressure on grocery
giants such as Kroger and Wal-Mart Stores Inc.. . . more