Monday, January 22, 2018

NRF 2018: Key Takeaways

Chain Store Age

The message was clear at the National Retail Federation’s annual “Big Show in New York: Retailers need to adopt disruptive technology if they want to remain relevant among digitally savvy shoppers.

With customers in the driver’s seat, retailers find themselves in the hot seat not only to keep these consumers engaged, but to streamline the shopping experience. The only way to do so is to adopt innova-tive technologies that can meet — and exceed — customer expecta-tions and remove friction from their shopping journeys.

Here are some other key takeaways from the NRF show:
. . . more