E-commerce activity spiked late last week and into the weekend as consumers were likely motivated by Free Shipping Friday and other promotional offers from retailers, according to the Holiday Retail Index by Verizon, which monitors daily traffic volume to the top 25 U.S.-based online retailers throughout the holiday shopping season.
Average daily e-commerce traffic volume to U.S.-based retailers was
up 16% on Friday (Dec. 15) and 17% on Saturday (Dec. 16) from these same
days last year, the report found.. . . more