Wednesday, November 8, 2017

Starbucks makes its next move: Italian cafes

Image result for princi store locationStarbucks Coffee Company is doing something it has never done before: breaking bread on site.

Starbucks has opened its first Princi bakery and cafĂ© location in the U.S., at its Starbucks Reserve Roastery in Seattle. Princi, which operates stores across Milan and in London’s SoHo neighborhood, will become the exclusive food offering in all new Starbucks Reserve Roastery locations, including Shanghai, opening in December 2017. (Additional announced Roastery locations include Milan, New York, Tokyo and Chicago.) In addition, Starbucks plans to open freestanding Princi stores in the U.S., starting in 2018.. . . more

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