Wednesday, November 22, 2017

Deals aren't the only reason we shop on Black Friday

Bargains aren't the only reason we shop on Black FridayDoes the thought of nabbing handfuls of cut-rate DVDs and a heavily-discounted TV to watch them on get your adrenaline pumping? Then you probably have your favorite store mapped out for Black Friday shopping, your coffee pot programmed for midnight, and your running shoes ready.

But bargains aren’t the only reason people shop on Black Friday, a consumer psychologist told Popular Science. And by the way, she thinks most people would be relieved not to play the gift-shopping game at all. . . . more

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