Friday, May 12, 2017

Nordstrom’s e-commerce, Rack efforts salvage a season that was dismal for many retailers

Customers travel on escalators at Nordstrom’s downtown Seattle flagship store. (Erika Schultz/The Seattle Times)If this were your grandmother’s Nordstrom, it wouldn’t be faring quite so well amid a stew of grim earnings reports from fashion retailers Thursday.

On a day that saw some retailers’ share prices nosedive up to 18 percent, Nordstrom’s tumble — 7.6 percent even before its quarterly results were announced, and another 4 percent after — was dismal but not dire.

That’s not thanks to its large, luxurious mall stores. It’s due to the Seattle retailer’s early move into online, as well as its merchandising and inventory control.. . . more

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