Thursday, May 25, 2017

Kitchen and bath products giant launches experiential retail concept

Kohler Co. is debuting a retail format designed to showcase its full offering of products and offer on-site product immersion — literally.   

The 10,000-sq.-ft. store features more than 20 kitchen and bath vignettes. It includes a private "bathing space" in which customers can experience such Kohler products as its digital showering system, showerheads and intelligent toilets.
Kohler plans to open nine KECs over the next year, with London to open soon. Additional locations include Los Angeles, Singapore, Shanghai, Hong Kong, Bangkok, New Delhi and Taipei, all opening later in the year.. . . more

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