Talk about the death of retail is great clickbait. Media outlets from the Wall Street Journal to Fortune to USA Today have trumpeted news about store closings, retail bankruptcies, and the end of retail as we know it. If we’re to believe these articles, we’ll all be buying from Amazon.com, and malls will become old age homes for Baby Boomers. And the rest of us should just close up shop now, and put an end to the pain.
The only trouble with these stories is … they’re baloney. They serve to frighten the industry, allow retail observers to pontificate endlessly, and give “everyman” a new slow-moving train wreck to watch. And they don’t do much more than that.. . . more