Tuesday, April 11, 2017

Home Depot remains focused on stores as online business grows

Two retailers, The Home Depot and Lowe’s, have been helping consumers solve these problems for the past few decades, and they basically have the market cornered. In terms of brand perception, they’re neck and neck, ranking No. 8 and No. 5, respectively, on YouGov’s most recent survey of America’s best-perceived brands.

To stay on top of the industry, Atlanta-based Home Depot is focusing on a blended strategy, appealing to both construction professionals and the average consumer, while upping its ecommerce and in-store customer service game.. . . more

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