Organic food has never been so popular among American consumers. Ironically, that’s bad news for the brand that made organic a household name — namely, the Austin-based Whole Foods.
Last week Whole Foods reported what is arguably its worst performance
in a decade, announcing its sixth consecutive quarter of falling
same-store sales and cutting its outlook for the year. The company is
closing nine stores, the most it has ever closed at one time. A mere 16
months ago, Whole Foods predicted it would grow its 470 U.S. locations
to more than 1,200.. . . more