Friday, December 16, 2016

Super Saturday could attract more shoppers than Thanksgiving weekend

The biggest shopping day of the year is approaching, and shoppers are ready — almost 156 million, to be exact. 
On Saturday, Dec. 17, 66% of Americans – an estimated 155.7 million people –plan to or are considering taking advantage of Super Saturday sales to complete their holiday gift list, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics. The survey, which asked 6,890 consumers about their holiday shopping plans, was conducted Dec. 1 - 7.. . . more

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