Whether it's demanding unique gifts or paying heed to charity, Millennials are putting their own distinctive stamp on the holiday retail experience.
Young consumers, roughly those below age 35,
played a key role in the record-breaking surge that made Black Friday
the first day ever to rack up more than $1 billion in mobile sales.
nation’s 75 million Millennials now outnumber Baby Boomers, with their
buying power this holiday season projected to total $85 billion — nearly
10% of the $1 trillion forecast to be spent overall, tracking service
Nielsen says.. . . more