Retail analyst Kurt Jetta says online grocery shopping accounts for just 1.5% of the $800 billion grocery market. A key reason is that right now, he says, buying groceries online is work.
For example, trying to buy a
can of baked beans online: “At any one time, you’re getting six [on
screen]. You can’t really tell the size, you don’t have a frame of
shopping may save you time, but not money. Prices can be up to 25
percent higher -- and Jetta says data shows 90% of consumers still
prefer the traditional grocery store. . . . more