Wednesday, August 10, 2016

One year in, JCPenney’s new CEO raises the retailer’s trajectory

Appliances at J.C. PennyPaging through the wondrously large JCPenney catalog of years past meant considering near-endless options — and being patient for the results.

It rings true, then, that the retailer’s newest CEO — Marvin Ellison, in place a year this month — would take the same approach. As one who came from modest Tennessee beginnings, looking forward to shopping at JCPenney twice a year for back to school and Christmas with his half-dozen siblings, Ellison’s strategy of studying, testing and waiting has impressed the analysts who cover him.. . . more

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