Starbucks adds retail group to oversee new store concepts
New store formats loom large in Starbucks Corp.’s long-term strategy.
The coffee giant on Monday announced that Cliff Burrows, who has headed
up Starbucks' Americas business for eight years, will lead a new group
within the company called Siren Retail. In the role, Burrows will
oversee the global expansion of the chain’s new Roastery concept, as
well as the development of the upscale Starbucks Reserve stores.. . . more