Yeah, yeah, very funny—Whole Foods Market might have had enough of the "whole paycheck" jokes already, OK?
That's presumably why the chain, widely credited for bringing organics
to the mainstream back in the day, is rolling out an offshoot of new,
budget-friendly "365 by Whole Foods Market" stores, the second of which
opened this week in the Portland, Ore., area.
Depending on your point of view, the new 365 by Whole Foods Market
store is kind of like a scaled-down Whole Foods Market, or a Trader
Joe's on steroids. But how does 365 stack up to these others pricewise?. . . more