Thursday, May 19, 2016

Lack of speed kills consumer expectations

How fast a retailer offers delivery of online purchases plays a big role in sales conversion and loyalty.
 
According to a new survey of 650 U.S. consumers from same-day delivery provider Dropoff, 60% of respondents reported they have decided not to purchase from a retailer due to slow delivery speed. Almost all consumers (97%) said speed is at least somewhat important in determining whether or not they will purchase a product. Forty percent said it is very important.. . . more

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