Wednesday, April 27, 2016

J.C. Penney expanding its 10-year relationship with Sephora

The number of Sephora shops inside J.C. Penney stores is about to increase.

The department store retailer announced it will open 60 additional Sephora shops in Penney stores, including a flagship set to open in November.
At 3,000-sq.-ft., the flagship will be one of the largest Sephora stores inside a Penney store to date. Located in the newly relocated Penney at Northridge Mall, Salinas, California, it will feature a larger assortment of emerging brands, merchandise displays and expanded room for service. The average size of Sephora inside Penney is 2,000 sq. ft.. . . more

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