Friday, April 22, 2016

Amazon dominates online retail traffic in March

Amazon.com has found another way to demonstrate its commanding lead in e-commerce – monthly unique visitors.

According to the comScore March 2016 rankings of the top 50 multi-platform (desktop and mobile) properties by unique U.S. work and home visits, Amazon sites received 180.97 million unique visitors. This ranked first among all predominantly retail web properties and fifth overall.

The four properties that ranked ahead of Amazon – Google, Facebook, Yahoo and Microsoft – all have online retail offerings but are not predominantly e-commerce properties. The next-most-popular retail property, eBay, came in 19th with 100.55 million.. . . more

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