Thursday, March 17, 2016

Retail CFOs upping investment in store remodeling/redesign

Retail CFOs are bullish on online sales growth, but they are focusing fewer dollars on building out their online presence in 2016 as they look instead to enhance the in-store experience in response to omnichannel expectations.

That’s one of the findings of BDO’s 10th annual Retail Compass Survey of CFOs which found that, following several years of ramped-up investment, only 9% of CFOs say they will invest the most capital in their e-commerce channels, down from 22% last year. By contrast, 31% plan to invest the most capital in redesigning and remodeling stores, up from 9% in 2015.. . . more

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